Dangling the carrot

Need motivation?  Trying to motivate others?

What’s the best way to get things happening?  Traditional understanding suggests using incentives.  Just dangle that carrot in front of someone until you get the desired results.  If that doesn’t work, obviously you don’t have the right “carrot”, and just have to keep searching for whatever it is that motivates…

But interestingly, that’s not what the latest research shows.  Would you believe that incentives actually decrease motivation and performance, except in rote, mechanical labor?  Grab a cup of coffee and take a few minutes to watch this amazing 18-minute video about the true science of motivation.  I guarantee you’ll be challenged to rethink a few things!


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